The ex-Bigg Boss contestant has now become a business woman! Mahek Chahal has had her clothing line back home in Norway but recently she ventured into online shopping with her own line of leggings called Cheeky Legs! We caught up with the Norwegian beauty to know more about her business venture, her idea of sexy legs and more...
Tell us about Cheeky Legs!
Well, I had my own clothing line in Norway and I have worked in the business of fashion for some 10 years. I really wanted to do something with legs because it's close to my image. This one time I was walking down a road in Mumbai and I noticed that almost every girl was wearing leggings either with a kurta or a long tee. That's when I decided that about doing something with leggings.
So is it only meant for girls with thin legs?
Not at all! I have seen that girls wear leggings mostly to hide behind them. I want girls to wear Cheeky Legs as a complete outfit and for the leggings to stand out and not hide the legs. My line of leggings is meant for girls of all sizes, not just for skinny legs. I have strong and muscular legs myself. My leggings have these strong and vibrant prints that stand out and the eye immediately goes to the legs. You can wear them with a long tee or a basic kurta.
We spotted most of your girl friends wearing Cheeky Legs!
They are going mad about it! It's just been a month since it came to India and it has gone viral already!
Leggings have become a trend in the global fashion scene. With presence of brands like ASOS or Forever 21, why will girls buy Cheeky Legs?
I guess girls are buying it because it's affordable and anybody can wear them. From a college-going girl to celebrities to models, Cheeky Legs is meant for every girl. It is not a big and expensive luxury brand, but whoever wears it will feel like it's made for them exclusively! Also, the fabrics I have used for Cheeky Legs are high on quality, even after washing them, the form and the tightness of the leggings stays.
Cosmic, Monochrome and Kaleidoscope are the prints available on Cheeky Legs currently. What more can we expect?
Oh there is so much to explore! I want to experiment with different fabrics, perhaps use more hand-work on leggings, or make studded legging. I like animal prints, digital prints and Indian prints too. I would also like to put out multi-coloured leggings, venture into nature prints, or have little stars and hearts on the leggings.... The possibilities are endless.
